Challenge

Strictly following health authorities' rules and recommendations, we operated in small crews of 5 members on the set, 2 at the base and 1 on a ride connecting those. Cinegramm's core team travelled in 4 vehicles / 2 persons per each and filmed back-to-back in Germany, Netherlands and France.  


In order to meet the requirements of the publication schedule, built around UEL group stage match days, local crews were deployed in Italy and Spain.
During the editing process, we created a sense of onscreen dialogue and interaction between football legends and influencers, turning it into a "live" content piece for each specific match day. During the editing process, we created a sense of onscreen dialogue and interaction between football legends and influencers, turning it into a "live" content piece for each specific match day.

Idea

DAZN. Kia. Charge up

We filmed  a content series where in each country a football legend sets a number of UEFA Europa League-related tasks to be completed by influencers who were chosen based on their expertise in creating football content. The influencers needed to complete all challenges using the KIA electric vehicle in time for the Europa League games that evening.

Result

Weekly Output: 40 Videos in 4:5, 40 Videos in 16:9 Format, 6 language versions, 4 Clean versions per Country. The Videos were published on Facebook, Instagram, YouTube, Goal.com-Plattform und an official Kia's channels.

6
weeks post-production
240
total content piecec
10
shooting days
6
countries

Credits

Test test: tset tset

Test test: tset tset

Test test: tset tset

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Link to project
Olly Manson, Producer DAZN
Olly Manson, Producer DAZN

Great production company to work with. Shooting/editing/great contacts across Europe. Made a tough project a lot easier whilst remote producing